BMW kills the 3 Series GTby Drew Johnson
The oddly shaped 3 Series hatchback is no more.
BMW has confirmed that it's pulling the plug on its 3 Series Gran Turismo. The move will leave the 6 Series Gran Turismo, formerly called the 5 Series GT, as BMW's lone GT model.
The news doesn't come as a shock given the 3 Series Gran Turismo's slow sales. The 3 Series GT was introduced in 2013, and the half-wagon, half-SUV never really caught on with customers. BMW also cites the rise of the SUV as another nail in the coffin for the 3 Series GT.
"Things are changing," Klaus Frohlich, BMW's global development chief, Australia's Motoring. "When we did the GT we saw that in demographic change people want to sit a little more upright. But then you saw X1 and X3 you can sit upright and you feel younger. So this segment is under pressure from SUVs, which are having no disadvantage in fuel consumption or in ride and handling."
BMW recently unveiled its latest 3 Series, internally known as the G20, at the Paris Motor Show. Frohlich confirmed that several variations of the 3 Series sedan are in the works, including a 4 Series Gran Coupe hatchback, but that the 3 Series GT won't be making a return appearance.
The 6 Series GT, which we recently reviewed, will soldier on for the foreseeable. However, the 6 Series GT isn't exactly setting the sales charts on fire, so it could be a matter of time before it follows the 3 Series GT into the automotive history books.