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GM CEO hints at rival to Tesla, Ford electric pickups

by Ben Hsu

"Stay tuned," Mary Barra says.

General Motors chief Mary Barra has dropped another hint that the company will eventually launch an all-electric pickup.

GM's vice president of global strategy, Mike Abelson, recently told the Detroit Free Press that the company's lineup will eventually be full of EVs but "there will not be any AV/EV pickups" for the next few decades.

Barra was asked for clarification at the recent Wolfe Research Global Auto Industry Conference. An analyst asked if the company was considering a faster development schedule for an electric pickup.

"We believe in an all EV future. We've invested heavily in fuel cells as well but beyond that I don't have anything specific to say," she said. "But I think ... our very strong statements are believing in all EV future, stay tuned."

Taking aim at the best-selling nameplates in the US market, Tesla CEO Elon Musk is eager to build an electric pickup. The company's most revealing teaser sketch boldly showed a Ford F-150 in the Tesla Pickup's bed.

Ford appears to be taking Tesla's plans as a serious threat to the F-150 franchise. The company's president of global markets, Jim Farley, recently confirmed that the F-Series will add an all-electric powertrain, though he did not pin down a specific timeframe.

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